It’s been another exciting year in the world of public relations. It will be interesting to watch the likes of Penn State, Anthony Weiner and Rupert Murdoch attempt to piece their reputations back together in 2012.
As we ring in the New Year, I am going to commit to some professional resolutions. I hope that blogging them in a public forum will heighten my resolve. In 2012, I am committed to:
- Mastering my new iPad in the hopes of becoming a one woman newsroom on the go
- Increasing participation with peer groups such as PRSA and the New England Publicity Club
- Enhancing the Boston Police Department’s social media efforts preferably with more use of video
It is a modest start, however, remember that in PR it is always best to under-promise and over-deliver.
Happy New Year!
The PR Studio 
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